SWOT analysis
SWOT Analysis is a important topic in the CIMA syllabus , it can be exam in subjects such as E1 - Organizational Management , E2 Project and Relationship Management and E3 Strategic Management.
Definition
- A study undertaken by an organization to identify its internal strengths and weaknesses, as well as its external opportunities and threats.
SWOT Analysis: How to perform one for your organization
Practical example of SWOT analysis